Moneythor was founded in 2013 by 3 digital banking veterans who noticed that banking experiences were still old and dated. While new, exciting and personalised experiences were becoming the standard in other industries. The founders asked, “why not in banking too?”. And so, they built a best-in-class categorisation engine for banks to turn their data into personalised insights, recommendations and nudges.

All with one goal; to bring better financial experiences to customers throughout the customer lifecycle.